The Story

We are all telling ourselves stories every day about what is good, what is bad, what is hard and what is easy. What I’ve been telling myself in my role

Lifetime Opportunity Value Equation (LOVE)

One of the challenges with a qualitative process framework like the LOVE model is that it is hard quantify all the benefits, especially during the initial stages of adoption. The latest McKinsey Global Survey looks at the business benefits from Web 2.0. Operationalizing the LOVE model in practice leverages many aspects of Web 2.0, so the McKinsey data is perhaps the most relevant data we currently have for this type of approach.

Za Book Title

Many people have helped me pick the title of my new book in contributing ideas or reviewing options. It seemed only fair to update you now that we’ve made the

Beyond Web 2.0

A popular sport in Silicon Valley is arguing about what exactly Web 2.0 is or is not. Is it about collaboration? Social networking? Custom services?
We think the argument misses the point. Web 2.0 is just an effect of a broader trend: the fundamental remaking of the software industry as a result of the Internet.

The iPhone Work

Today was a good day. Fortune, WSJ, others covered us. Good day.

Employees Co-Create Brand

A bunch of writing has been done by myself and others about how “consumers now co-create the brand”. But what about employees? Are they co-creators, too? Many, many fortune 1000