Tag Archives | ecommerce

Why You Should Let a 5-Year Old Design Your Next Product

All his life, he hated brushing his teeth. Getting toothpaste onto a toothbrush can be messy if your fine motor skills are still developing. And, of course, even though you know you’re supposed to replace a toothbrush every three months, who really keeps track of that? So, Houston Diaz decided to invent a solution. And  More

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Ecommerce Market Battleground Shift Because of Legislation

Yesterday, the US Senate passed the online sales tax bill by a 69-27 vote. The measure will shape the e-commerce space, certainly affecting Ebay, Amazon, Etsy and others.¬† The bill still needs to pass the GOP-controlled House of Representatives and receive the signature of President Obama, a supporter, to become law. The legislation would require  More

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Influential Not Influencers

There’s been a heated online debate about the ways consumers are influenced to buy things and adopt new social trends. Some people say a small group of Influencers drive most consumer decisions. Others argue that ideas spread through society from random starting points, without a hierarchy. The evidence shows that both groups are wrong in  More

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