Yesterday, the US Senate passed the online sales tax bill by a 69-27 vote. The measure will shape the e-commerce space, certainly affecting Ebay, Amazon, Etsy and others. The bill still needs to pass the GOP-controlled House of Representatives and receive the signature of President Obama, a supporter, to become law. The legislation would require [...]
Tag Archives | ecommerce
Influential Not Influencers
There’s been a heated online debate about the ways consumers are influenced to buy things and adopt new social trends. Some people say a small group of Influencers drive most consumer decisions. Others argue that ideas spread through society from random starting points, without a hierarchy. The evidence shows that both groups are wrong in [...]