People buy two categories of things. The distinct. And the generic. The distinct items are the things that have a limited commodity, that are artisan in nature, that are worth paying a premium for. They stand out for some reason. The generic items are, well, the things you find on Amazon. If I start to [...]
Tag Archives | Howard Schultz
The Revolution at Home
It might be taking things too far to say that what’s happening in the US is the same as what’s happening internationally. In the recent uprisings in Tunisia, Egypt, Algeria, Morocco, Yemen, Libya, Bahrain, Syria, and Jordan, people came together to demand freedom of voice, leadership they could believe in, and meaningful work. They wanted [...]