Any time I have a chance to share my story to a good listener, I get to reinterpret the narrative thread that ties it all together. The story I would have told you of, say my Apple work experiences at age 25 would be different than the stories I will pull out now after nearly [...]
I’m sitting at home coughing and coughing. After a long 40 days on the road, I am now officially sick. About the only thing I have energy to do is to read, but luckily there are some amazing things people have written. The common thread is about knowing when and how to adapt (because adapt [...]
During the last few months, I’ve been teaching and advising some students over at Stanford University on Entrepreneurial marketing (in a class taught by Chuck Eesley). My key thesis is that Marketing is Dead. In many ways, old news. And, the more helpful and less theatrical lesson: Marketing in the 21st century is always about [...]
Four longtime Yahoo board members, including the chairman, are leaving the company. In this one move, Yahoo is trying to make a clean break from the past — signaling that they are primed to reboot. It’s a much-needed and long-overdue step on the path to shifting trajectories. The Pattern of Failing Organizations Larger organizations follow [...]
People buy two categories of things. The distinct. And the generic. The distinct items are the things that have a limited commodity, that are artisan in nature, that are worth paying a premium for. They stand out for some reason. The generic items are, well, the things you find on Amazon. If I start to [...]
After coming off a 6-month sabbatical from Apple, I returned to work at about 5:30 am, cleared my inbox by 8 a.m. (hey, it was 1994 – this was still humanly possible, back then). By 8:30, I was sitting bright and cheery in the conference room for the regular weekly kickoff meeting that our work [...]
When I was growing up, I looked for a savior in just about everyone. There were too many fruitless visits from child protective services. There were too many police cars that arrived to “quiet things down” only to let them flare up again the next day. There were too many visits to the hospital ….The [...]
While there are many things worth celebrating of Steve Jobs’ life, the greatest gift Steve gave us is a way to design our own lives. Steve Jobs was known for being a design god who sweated experience, and pixels and, well, everything. “Design,” he once said, “is a funny word. Some people think design means [...]
I’ve been so busy synthesizing 10 years of thinking on Social Business Models, and writing up these ideas for an upcoming HBR magazine article that I have been remarkably behind on posts, and engaging the Yes & Know dialogue. (I’ll catch up soon.) Coming up from this heads-down focus to share a few ideas spurred [...]
Finding that first market — a few customers willing to pay for your early product – is hard enough. But there’s one thing that may be even harder. And that’s finding the second market. Especially because companies are often so focused on protecting what they already have. In 1996 when Steve Jobs first returned to [...]
