Most people think that ideas change the world. That's not true. Ideas in our head do not create change. Ideas, co-created with others, fueled by the conviction of our hearts …
What Replaces Marketing
During the last few months, I’ve been teaching and advising some students over at Stanford University on Entrepreneurial marketing (in a class taught by Chuck Eesley). My key thesis is …
3 Books Well Worth-Reading
The Synergist A business book meant for the real-working leader, Les McKeown gives an intuitive model to allow anyone to lead. The notion is that every team needs a blend …
Quiet: Understanding & Celebrating Introverts
The last few weeks I’ve been as limp as a lettuce leaf that had stayed a few weeks too long in the fridge. This is not unusual. It is what …
Continue reading "Quiet: Understanding & Celebrating Introverts"
Quiet: Understanding & Celebrating Introverts
The last few weeks I’ve been as limp as a lettuce leaf that had stayed a few weeks too long in the fridge. This is not unusual. It is what …
Continue reading "Quiet: Understanding & Celebrating Introverts"
Developing Ideas + Dealing with Haters
Whew! I feel like I just gave birth to an intellectual baby. And it was a big one. A 10-lber. And pushing it out was hard. And some people thought …
Stop Talking About Social and Do It
"Leadership" has changed when a decentralized group of people can take down a government. "The Value Chain" has changed when the customer is no longer just the "buyer" but also …
Meetings are SuperTax of Work
We create a huge tax on everything we do when we insist on meeting more, later. Send stuff out that is best read so we don’t have to spend time …
Why Social Marketing Is So Hard
Brands are spending a great deal of time and energy investing in platforms to get likes or pluses, and not really being social at all. It's been well over 15 …
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