Facebook now will give advertisers the ability to create their own profile pages on its system that will let users identify themselves as fans of a product. Let's users (and the advocates amongst those users) show their beliefs, feelings, perhaps even needs. And with it, brand owners would choose to place their advertising dollars here as compared to the other companies.
Something New for Carly Fiorina
Fox Business Network, the soon-to-debut cable and satellite news channel, has signed Carly Fiorina as a contributor. A highly recognizable business leader, Fiorina is the former CEO....
Okay, here's a Statistic
So Bain has done a growth survey that shows "senior managers spend less than 3% of their time on the long term view of the future." In comparison, the same study shows, they "spend 40% of their time focused on the things that go on in the 4 walls of the company".
Okay, here’s a Statistic
So Bain has done a growth survey that shows "senior managers spend less than 3% of their time on the long term view of the future." In comparison, the same study shows, they "spend 40% of their time focused on the things that go on in the 4 walls of the company".
Anticipation …
Persistent rumors that Google is launching a mobile "platform" based on open business models could culminate tomorrow, November 4, 2007. Here's the link "href="http://news.yahoo.com/s/pcworld/20071103/tc_pcworld/139240" I found. Bunches more online this …
Marvel Story
Marvel Comics used to sell comic books. That was their business. They created comics, they sold them in the form of books. Then, one day, they realize that the real asset isn't the publishing business. Which is what they had directly built. What they had indirectly built is characters that had stories. And those were assets.
Brains in Your Head
"You have brains in your head. You have feet in your shoes. You can steer yourself in any direction you choose. You are on your own. And you know what you know. You are the guy who'll decide where to go." -Dr Seuss
To be reborn
There is this old chinese proverb: "Sometimes to be reborn, you must first die". I always think of that when I see major companies floundering. Yahoo is likely today's good example. A historical example could be IBM which went through a real and profound redirection before it came back strong with its services emphasis.
Marry Sony? I think not.
Sony loves me. It's true. They recently found my email address and invited me to become a Sony Brand Ambassador. You can imagine how thrilled I was.
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