Give me that thing called [customer] Love

Just got published on MarketingProfs for what will be a six-part series or “Summer Bootcamp for Business”. For those of you that aren’t familiar yet with MarketingProfs.com, it’s a great

Reserve seems key to Creating

I am sitting in Logan airport with a clean email inbox. First time in weeks, if not months, I think. I’ve been swimming pretty hard lately as there have been

Metrics: The Long and the Short View

In business, metrics matter. It’s key to make sure you’re looking at things that indicate truth or at least a pattern of truth. I’ve been working for the last few

Be the non-anxious presence…

Leaders reveal their capability and their character when things go sideways. Edwin Friedman says that he best leaders are a “non-anxious presence in an anxious world.” While my day job