Today was a good day. Fortune, WSJ, others covered us. Good day.
Apple iPhone: Successes/Challenges
The Apple iPhone is easily the most publicized new mobile device in recent memory. But despite all the discussion about the product, there’s relatively little hard information available to the public on its impact. How is it being used? What effect is it having on customers and on the technology industry?
To help answer those questions, Rubicon Consulting conducted a detailed survey of 460 randomly-selected iPhone users in the US. This report summarizes the findings from the survey, and what they mean for users and other companies.
What was Ford’s Alan Mulally thinking?
Unless you are selling talking beer openers or donuts, comparing your product to Homer Simpson defies conventional wisdom. When your product is a slow-selling car, your actions are certain to leave people saying, “D’oh!”
Yet, this is exactly what Ford Motor CEO Alan Mulally did recently. He wasn’t subtle, in a public speech he projected an image of Homer over a picture of Ford’s Taurus sedan while being critical of the design and talking up future models as much better. We can be pretty sure that this will not rally sales of the Taurus over the coming months, so has Mulally gone mad or is he actually smart?
2008 Trends Watch
It’s very risky to make predictions in the tech industry. If we knew for certain what the future would be, we’d all be retired and living on our stock investments.
Yahoo in 2008
It would be difficult to find a company that underwent more change in 2007 than Yahoo.
Lessons from Amazon Kindle for other tech companies
One of the toughest tasks in the technology industry is jump-starting sales of a platform — a product that requires a lot of third-party content or software. A PC without …
The Man Behind Google’s Open Handset Alliance
If there’s one thing users want, it’s open use of the technology they buy. Hacked iPhones bear testimony to the desire for open cellphone use that is free of carrier restrictions.
Google’s November 5th announcement of their mobile phone software…
The Man Behind Google's Open Handset Alliance
If there’s one thing users want, it’s open use of the technology they buy. Hacked iPhones bear testimony to the desire for open cellphone use that is free of carrier restrictions.
Google’s November 5th announcement of their mobile phone software…
Taking web apps out of the browser: Does anybody care?
In late October the Mozilla Corporation announced Prism, the new version of its Webrunner technology that lets web applications run outside the browser. Mozilla positioned Prism as an open alternative to Adobe Air and Microsoft Silverlight, two other efforts to enrich web applications. Mozilla called Air and Silverlight “proprietary platforms” that seek to replace the Web. By contrast, Prism is supposed to be a “powerful and open platform” for innovation.
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