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Just How Powerful Are You?

By on April 30, 2012 in Entrepreneurship, Market Power, The Personal Story

When you write online, no one checks to see if you have a journalism degree before they start to read. If you experience an earthquake and want to report on its danger or safety, no one asks your credentials before you report to Ushahidi. And if you were interested a creating a new company, you [...]

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Resilient Organizations & Open Networks

By on April 23, 2012 in Market Power, Social

In Philip Auserwald’s recent book, The Coming Prosperity, he mentioned that open networks beat closed networks and larger networks beat smaller networks. As regular readers know, I’ve been talking about similar ideas in the fast/fluid/flexible series on business models. His set of ideas provoked me into asking a series of questions to and with Philip [...]

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What defines scale?

By on April 11, 2012 in Market Power

In the past 100 years, we needed institutions to create scale. Firms provided us with a more efficient way to create value by lowering collaboration costs and increasing the access to information. Centralized firms enabled what individuals could not do on their own. One side effect, though, was that the customer became “out there”.  Also, [...]

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The Elastic Enterprise

By on April 9, 2012 in Market Power

I was recently connected to Haydn Shaughnessy, the Forbes columnist and E2.0 expert, who just wrote a book, called the Elastic Enterprise. In it, he mentioned that one of the main transformations that the elastic enterprise brings is a new form of scale. As you know I’ve written about this topic of scale in the [...]

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What Replaces Marketing

By on April 4, 2012 in Market Power

During the last few months, I’ve been teaching and advising some students over at Stanford University on Entrepreneurial marketing (in a class taught by Chuck Eesley). My key thesis is that Marketing is Dead. In many ways, old news. And, the more helpful and less theatrical lesson: Marketing in the 21st century is always about [...]

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Stop Talking About Social and Do It

By on March 16, 2012 in Market Power, Social

“Leadership” has changed when a decentralized group of people can take down a government. “The Value Chain” has changed when the customer is no longer just the “buyer” but also a co-creator. “Human Resources” have changed when most of the people who create value for your organization are neither hired nor paid by you. “Competition” [...]

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Why Porter’s Model No Longer Works

By on March 6, 2012 in Market Power, Social

This post went live mid-week last week, on HBR. It is the 3rd installment on a series of why fast / fluid / flexible is crucial for the social era. The headline has caused some interesting discussion / perspectives. (It also got some VERY strong personal attacks going.) I’m curious to see what you think, [...]

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TED Bookstore Curation

By on March 3, 2012 in Culture & Leadership, Market Power

This year, I got asked to co-create the TEDbookstore with fellow TEDsters. I mentioned in an earlier post, it was a bit of a “sophie’s choice” moment because I felt like I could have done another theme and direction and chosen another 10 amazing body of work. There are two threads that unites these.  Certainly [...]

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Social Means Freedom, For Better or Worse

By on February 23, 2012 in Culture & Leadership, Market Power, Social

This is part II of a series on how the social era affects every business model, from how we organize, what we produce, and what we sell.  (Part I, the foundational rules of the social era can be found here.) Do let me know what you think.. and especially what you want to see addressed [...]

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Rules for The Social Era

By on February 15, 2012 in Market Power, Social

I mentioned in a prior post that I would soon update what has been keeping me heads-down. For months now, my Harvard editor and I have been planning on a series on the Social Era — and what it takes to win in it. Instead of ‘Built to Last’, we need to ‘Build for Speed’. [...]

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