Tag Archives | etsy

Having a Point of View

“Your writing is better than my writing, but your headlines … they suck.” That nugget of rather direct insight was delivered over a lunch conversation by a best-selling (and incredibly talented) author. At first, I thought what he was talking about was the media-related, buzz-generating kind of thing where the goal was to get someone  More

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3 Must-Reads for this Weekend #13

Welcome to Fall, 2012! Hope you are getting your pumpkins, and your fall gear out this weekend. There’s a definite crispness in the air here in California. These stories  caught my eye this week; All address the tension of scale and meaning, much like #SocialEra. 75% of the S&P500 in 2020 won’t be ones we  More