In Philip Auserwald’s recent book, The Coming Prosperity, he mentioned that open networks beat closed networks and larger networks beat smaller networks. As regular readers know, I’ve been talking about similar ideas in the fast/fluid/flexible series on business models. His set of ideas provoked me into asking a series of questions to and with Philip [...]

Social Means Freedom, For Better or Worse
This is part II of a series on how the social era affects every business model, from how we organize, what we produce, and what we sell. (Part I, the foundational rules of the social era can be found here.) Do let me know what you think.. and especially what you want to see addressed [...]

Yahoo’s ShakeUp Demands Fearlessness
Four longtime Yahoo board members, including the chairman, are leaving the company. In this one move, Yahoo is trying to make a clean break from the past — signaling that they are primed to reboot. It’s a much-needed and long-overdue step on the path to shifting trajectories. The Pattern of Failing Organizations Larger organizations follow [...]
What is Happening To Netflix Is Unfair
Here’s the deal. Companies are around to profit maximize – a corporate form of self-interest. For many years, this was the organizing principle of all commercial enterprises. The rules, and rewards seemed fairly clear. Not many people argued with it as a system that worked. Then came the social era we live in. More than [...]
What Steve Jobs Taught Me About Growth
Finding that first market — a few customers willing to pay for your early product – is hard enough. But there’s one thing that may be even harder. And that’s finding the second market. Especially because companies are often so focused on protecting what they already have. In 1996 when Steve Jobs first returned to [...]

Silence Hurts
This essay originally appeared in the collection End Malaria, proceeds from which go to Malaria No More. End Malaria is full of short yet meaningful posts by 61 amazing writers/thinkers. For more information or to buy the book (or 10), go to EndMalariaDay.com. [Really, do it.] HBR was also kind enough to break their rules [...]

5 Opportunities in ECommerce (Trend)
I’m an insane online shopper. Online wins over in-person for several reasons. One is research based; if I pick well, I only need to pick a few things that last. 2nd reason is that, most times, I know what it is I’m looking for, if only by category so that makes in-store shopping harder, not [...]

Netflix Pricing: What Not To Do
Netflix, a service whose adoption rate has been growing at astounding rate of 3.6M users a quarter, has changed the way we watch shows and movies at home. They are one of the most successful tech firms started in the late 90s. Just think of some of their dot.com competitors: Excite, Kosmo, and Webvan and [...]
Trends to Watch, January 2011 (alpha)
A good friend of mine, Harry Max, keeps pointing out that I am obsessively good at spotting trends & market moves that matter, and that I ought to use that force for good. So I'm going to experiment with some posts to point out key trends, technologies, and ideas that matter. It could cover some [...]

EA’s Collaboration for Growth
The gaming industry certainly has been getting a lot of attention, especially with new entrants like Zynga creating wide-spread buzz and adoption. Add to that the iPAD and mobile gaming phenomena, and you know that traditional style game companies have to be thinking about how to compete in this new landscape. The execs at EA [...]
About Nilofer…

Nilofer Merchant is a corporate director (NASDAQ: EPAX), TEDx / Keynote speaker, and an inspiring Harvard Business Review columnist.
Read her work and you'll see she's also a bit of a rebel-rouser, wanting to ignite fearless cultures, everywhere.
Where to Meet Up
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And, Who Are You?
August 24, 2011
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What Replaces Marketing
April 4, 2012
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What’s Your ScoreBoard?
September 26, 2011
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Rogues, Misfits Or Heroines?
December 7, 2010
- Is TED Elite? March 6, 2011
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Just How Powerful Are You?
April 30, 2012
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Resilient Organizations & Open Networks
April 23, 2012
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Advice to Writers
April 17, 2012
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The Synergist; Valuing All the Roles
April 16, 2012
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What defines scale?
April 11, 2012
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Michele Tilander: This identifies many of us who know that while oth...
- The dilemma of ‘free’ | Journeys towards Justice: [...] a taste of the amazing: Nilofer Merchant rec...
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Nilofer Merchant: I really like slide 7 because of the full Wizard o...
- Can Women Leaders Truly Succeed In Your Organization? - Carge77.com: [...] chosen professions, regardless of gender, cr...
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Susan: Enjoy your posts. This one struck a chord. The so...
Follow @nilofer on Twitter
- 2 people I listen for re: FB. One is @davidkirkpatric (already tweeted his post) and other is @clarashih: http://t.co/IKuAnJEX 22 hours ago
- Education is dramatically ready for reform. TED_ED overview by @CBM is a nice example of 1 move: http://t.co/dvp81SmR 23 hours ago
- Imagine if you were a cloud or hosting company, you could analyze, provide "data information analysis"? c @jobsworth 1 day ago
- If I were on FB's Board, I'd encourage them to have portfolios be apart of the profile / timeline. 1 day ago
- If I were still a CEO responsible for figuring out what's next, I'd go to this workshop by @lesmckeown http://t.co/M2FTFXAk 1 day ago






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