Blog Yes & Know

Can We See More Green? HP’s Print 2.0

With their printing division bringing in 30% of HP’s $91.7 billion in revenue in 2006 – and more than half its operating profit – it’s easy to see why new printers and services are being rolled out to encourage printing. We’ve all known for years it’s the goose that lays the golden egg for HP.
Now the company is backing that contention with a $300 million ad campaign in which it introduces a slew of new printers and devices that allow users to print without the use of a PC. In partnership with Yahoo, HP has created a printing toolbar that makes creative projects easier, giving users how-to tips.

Can We See More Green? HP's Print 2.0

With their printing division bringing in 30% of HP’s $91.7 billion in revenue in 2006 – and more than half its operating profit – it’s easy to see why new printers and services are being rolled out to encourage printing. We’ve all known for years it’s the goose that lays the golden egg for HP.
Now the company is backing that contention with a $300 million ad campaign in which it introduces a slew of new printers and devices that allow users to print without the use of a PC. In partnership with Yahoo, HP has created a printing toolbar that makes creative projects easier, giving users how-to tips.

Value Innovation

Does your company need to win new markets in order to keep up with, or more importantly, exceed investor expectations? Will you be able to get there by evolving your products or solutions, or will it require disruptive innovation? Does the challenge of your “day job” managing the existing business and investor expectations keep you from your “other job” of developing the strategy and plans that will allow you to leapfrog the competition? If you answered “yes” to any of these questions, you are not alone and have the company of many other executives, which very likely includes your competitors.