Invention is the classic way to build a successful company. However, invention is much harder for a mature company or a mature technology. Business model innovation is an attractive option in many cases as a way to differentiate an offer, improve profitability or both. Below are five emerging business models.
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In grade school, one of the key determinants of popularity on the playground was how quickly you were selected when the time came to choose up sides for basketball, baseball or soccer. In the same way, the developing business model for the next ten years depends hugely on which set of developer and ecosystem partners pick you.
However, unlike grade school, you might have more ability to influence this selection.