The price you pay for comfort…(TIME Ideas OpEd)

“In problem solving a tough strategic issue, the key is to understand the problem fully and to then interpret different ideas for solving it. No one knows how everything works,

Innovation In the Social Era

About a year ago, a blogger I had never met posted something online that he called “An Innovation Matrix”. I thought the blogger had a really original idea — something

The iPhone Work

Today was a good day. Fortune, WSJ, others covered us. Good day.

Apple iPhone: Successes/Challenges

The Apple iPhone is easily the most publicized new mobile device in recent memory. But despite all the discussion about the product, there’s relatively little hard information available to the public on its impact. How is it being used? What effect is it having on customers and on the technology industry?
To help answer those questions, Rubicon Consulting conducted a detailed survey of 460 randomly-selected iPhone users in the US. This report summarizes the findings from the survey, and what they mean for users and other companies.