Dial back a year or two and there were lots of questions about whether mashups supported a viable business model. Concerns centered around: low barriers to entry, copyright issues and the risk of someone else owning the data. While all are legitimate concerns, none seems to have derailed the mashup phenomenon.
So what’s going on? Do developers no longer care about making money? Hardly.
Multiplier Developer Ecosystems
In grade school, one of the key determinants of popularity on the playground was how quickly you were selected when the time came to choose up sides for basketball, baseball or soccer. In the same way, the developing business model for the next ten years depends hugely on which set of developer and ecosystem partners pick you.
However, unlike grade school, you might have more ability to influence this selection.
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