Web 2.0 Takes Another Step Forward

Market analyst powerhouse Gartner recently came out strongly behind Web 2.0, which we and others see as another step toward the Web 2.0 vision. While Gartner expects the majority of Global 1000 companies to adopt some technology-related aspects of Web 2.0 by 2008, companies will be much slower to adopt the social dimensions of Web 2.0.

Give me that thing called [customer] Love

Just got published on MarketingProfs for what will be a six-part series or “Summer Bootcamp for Business”. For those of you that aren’t familiar yet with MarketingProfs.com, it’s a great

Generosity in Business: It’s needed

Business is often about the ‘bottom line’. But there’s gotta be more. The bottom line doesn’t measure the way in which we work, the way in which people learn, and

Reserve seems key to Creating

I am sitting in Logan airport with a clean email inbox. First time in weeks, if not months, I think. I’ve been swimming pretty hard lately as there have been

Solutions Drive Sales

Check out this video. It was made using a Logitech webcam, and uses visual effects that come with the camera. Supposedly, it has triggered a big run on Logitech cameras.

Metrics: The Long and the Short View

In business, metrics matter. It’s key to make sure you’re looking at things that indicate truth or at least a pattern of truth. I’ve been working for the last few