FastCompany.com will feature an excerpt from the #SocialEra book on Monday. But Forbes Women beat ‘em to the punch in a piece on Thursday saying, “This is one of best …
Traditional Strategy Is Dead. Welcome to the #SocialEra
When I say, “Social is and can be more than media,” people resist. It’s as if the two words (social and media) are now permanently fused together. But they shouldn’t …
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TedGlobal Talk: Banking on Openness
As you might have noticed, I took the summer off. Well, not quite off. More like away. I went to Scotland, and gave a talk at TEDGlobal on the topic …
Anyone Can, and This One Does
Jack Andraka a 15-year-old student from Maryland, came up with a paper sensor that detects pancreatic cancer 168 times faster than current tests. It’s also 90% accurate, 400 times more …
Resilient Organizations & Open Networks
In Philip Auserwald’s recent book, The Coming Prosperity, he mentioned that open networks beat closed networks and larger networks beat smaller networks. As regular readers know, I’ve been talking about …
Stop Talking About Social and Do It
“Leadership” has changed when a decentralized group of people can take down a government. “The Value Chain” has changed when the customer is no longer just the “buyer” but also …
Why Social Marketing Is So Hard
Brands are spending a great deal of time and energy investing in platforms to get likes or pluses, and not really being social at all. It’s been well over 15 …
Why Porter’s Model No Longer Works
This post went live mid-week last week, on HBR. It is the 3rd installment on a series of why fast / fluid / flexible is crucial for the social era. …
Social Means Freedom, For Better or Worse
This is part II of a series on how the social era affects every business model, from how we organize, what we produce, and what we sell. (Part I, the …
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