Blog Yes & Know

Web 2.0: A Strategy Guide – Professor and Speaker Amy Shuen Captures the Essence

In Web 2.0: A Strategy Guide, author Amy Shuen demonstrates subject mastery from the first sentence. Steeped in her topic (she’s taught it at Wharton, Haas School of Business, CEIBS and École Polytechnique), the reader gets detailed information on the meaning of Web 2.0. This isn’t a book filled with hype–it provides theory, thoughtful detail and is practical. Chapters end with strategic and tactical questions. The illustrations and screen captures provide depth and clarity. Companies like Flickr, LinkedIn, and Facebook are used as case studies.

Say what People Will Hear

Yesterday I watched someone I adore do something that doesn’t serve him. If you find yourself not persuading as well as you like, think about your choice of words. For …

How Lucky We Are

is in service to the person. Not the service to the person.

The Heron

In a few weeks, I’m doing a talk on Passion. It’s one I’ve never done before. I find my mind goes to the topic often — to define it, to …

Three Cups of Tea

Just finished this book about a month ago. It hasn’t left my consciousness. Greg Mortenson (a local guy in the Bay Area) tries to summit Everest and fails. The guy …

Writing Must Create Context

I’m writing a book. Or, at least, I hope to be writing a book. A bunch of the stuff I’m working on now is thinking about who it serves, it’s …