Let me just say the truth that no one else wants to tell you: We are sick to death of that grey faceless icon you let be your image on Linked In or Facebook. Said more positively, we want to see you. Not a grey faceless icon, but you. And, not some weird, Second Life-style [...]
Tag Archives | Facebook
5 Opportunities in ECommerce (Trend)
I’m an insane online shopper. Online wins over in-person for several reasons. One is research based; if I pick well, I only need to pick a few things that last. 2nd reason is that, most times, I know what it is I’m looking for, if only by category so that makes in-store shopping harder, not [...]
Curating Greatness
The engineers who become CEO do so because they’re artists of technology. The marketers because they’re sculptors of identity. The finance guys because they’re maestros of money, conductors of cash. Recruiting and HR roles lead when they are Curators of greatness, enabling people to come together to co-create outstanding business performances. Sure, HR is charged [...]
Integration Matters
Wallace Stevens once said, “Perhaps the truth depends upon a walk around the lake”. Well, my own walk has been along a creek. But it did lead me to find my truth. And, my truth is this: Integration matters. Let me explain how that matters in this context. You might remember, I shut down my [...]
Why FaceBook is so Powerful
We live in a creative age. John Hagel says so in the Big Shift. Gary Hamel says so, in the Future of Management. Seth Godin clearly articulates how each of us play a role in this age in Linchpin. There really is no doubt that what we produce and how we produce it is different [...]
Social Media: no 1 size fits all
Squirming. That’s what I do when I get an email from someone i want to connect with but it’s the wrong medium. I have to then decide if i want to let a NYT writer into Facebook where he’s only going to get pics of my kids, (and thereby find me incredibly boring!) or to [...]
Online Communities: Ignore at Your Peril (I)
In the strategy work I do with tech companies, I’m frequently asked about web communities — how they operate, what they can and can’t do, and how a company should look to work with them. The companies we deal with generally fall into three camps when it comes to community: –Many companies are still learning [...]
What Apple Knows That Facebook Doesn’t
Too often, we don’t recognize the power of platforms – even in Silicon Valley. The piece below by Umair Haque, draws an interesting difference between the way Apple and Facebook are both conducting their businesses. Some would argue against viewing Apple as ‘open,’ given the proprietary nature of the iPod and iTunes. Either way, it’s [...]
Come on Now Social Networking – You’re Losing Gas
Om Malik has a juicy article about social networking on Giga Om. Google CEO Eric Schmidt never misses an opportunity to dis the social networking sector, typically by pointing out how hard it is to monetize social media inventory. Which could just be his way of trying to excuse his company’s inking of an exclusive [...]
