Tag Archives | onlyness

Oprah. Oprah. Oprah.

I’ve been trying to act oh, so nonchalant about it, but my first column appeared over at Oprah.com … It’s on the idea of personal reinvention, and specifically how do you find and claim your Onlyness. I’ll excerpt a bit here, and let you wander over to Oprah (did I say Oprah? I did!).com to [...]

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Visible Through Onlyness

Last week, Ellen McGirt (of Fast Company fame) and Susan McPherson (exec at Fenton and expert in CSR) and I co-hosted a Salon to discuss Onlyness, key to #socialera. Onlyness is that thing that only YOU can bring to a situation. As you see yourself, others can see you and the value you bring.

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Are You Standing Out Today?

People buy two categories of things. The distinct. And the generic. The distinct items are the things that have a limited commodity, that are artisan in nature, that are worth paying a premium for. They stand out for some reason. The generic items are, well, the things you find on Amazon. If I start to [...]

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