A client asked me this question during what was our consultation meeting: “How is consulting different than therapy?”. Great question, isn’t it? So while I came up with some rational …
Great Product Management starts with…
One of the more common questions I hear from product management teams is based on figuring out why company A is successful and company B is not. Perhaps it’s that …
Decision-making done right
THE MISSION: Our mission, should you decide to accept it, is to read this article and think of your own ‘mission impossible’ task of making decisions at your company. You …
Why company blogging really makes sense
In these days where execs get so far removed from consumers that the only time they see them is when they are behind the glass walls of a focus group …
Ways benchmarking makes strategies better
I do benchmarking all the time, but I never think that the application of all that data is a 1-size-fits-all model. Benchmarking can be useful to learn what other companies …
What makes a good Sales Comp Plan?
Last week, I worked with a CEO on designing / redesigning his comp plan. He has a set up where the business sells subscriptions and the sales rep gets paid …
Sweat the small stuff, sweat it all
Last week, I attended a roundtable of CEOs. And one CEO of a well-known and privately held firm provided a showcase of his upcoming rebranding effort. Interestingly, the consumer company …
Asking the right questions
Just finished a call with a prospective client, and it got me thinking about the questions we ask. The CEO was asking great questions about us, and how we work …
Genuine vs. Canned Customer Nurturing
Ever see those banners that say ‘we love our customers’. Do you ever believe them? Customer relationships are more than good intentions. It means setting the intention to pamper good …
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