Blog Yes & Know

Bring on the "Singularity"

Our usual rule when facing any long-term challenge is that you need to change the rules. If a big competitor’s about to bombard the place where you’re standing, move someplace else. If your economic model is becoming obsolete, find a new model. In the case of people living and working in Silicon Valley, the challenge is the rapid migration of tech jobs to low-cost countries, andthe opportunity is to embrace and consciously accelerate the rate of change. Silicon Valley can’t be the cheapest place to write software, but it may survive by being the nimblest.

Is the Mobile Market Ripe for the Pick'n?

Questions software executives must answer if they expect to stay on top of the rapidly emerging mobile market space.
Lately, it seems you can’t swing a PDA or Smart Phone without hitting a business or trade publication article that contains the word “Mobile.”

Sequoia VC Evangelizes 'AskJeeves Meets Google' Market Trend

Mark Kvamme, one of the true blue-bloods of Silicon Valley, recently shared his take on what will fuel the next wave of technology innovations. Mark, as some of you might know is the former CEO of CKS, and is a current partner at Sequoia Capital, focusing on the same markets as Rubicon, the Software and Services space.
His premise is this: content will drive the next wave of technology innovation, because organizations fail to access 90% of the content in their organization.

(Dis)satisfaction with Pricing & Licensing Strategies

Here is a shocker: nobody much likes their licensing models. According to Macrovision’s research, less than one in three enterprises are satisfied with software vendors’ pricing & licensing strategies. Dissatisfaction is not limited to the customers, as only 57% of software vendors are satisfied. While to some extent this probably demonstrates healthy market forces at work–meaning compromise has left neither side is completely satisfied–it also demonstrates the opportunity for new types of innovative licensing such as term- and utility-based models if software vendors can position them appropriately.