For every successful market entry, another four fail. We learned that in grad school. One of the few facts that made practical sense, and thus stuck. So it’s a brave company that tries to do market expansion, and Cisco is doing it in a new way that’s worth learning from.
When even your smallest movement makes waves in the market, how do you find the lever that moves you to growth?
Will Cisco's Latest Move Bring in Big Bucks?
For every successful market entry, another four fail. We learned that in grad school. One of the few facts that made practical sense, and thus stuck. So it’s a brave company that tries to do market expansion, and Cisco is doing it in a new way that’s worth learning from.
When even your smallest movement makes waves in the market, how do you find the lever that moves you to growth?
The Real Price of the Blackberry Lawsuit: Executive Distraction
The RIM Blackberry folks finally settled their patent dispute with NTP, averting a feared shutdown of the service. That dispels the ominous cloud hanging over the Blackberry, and now the company can go back to growing wildly, right?
Not necessarily. If RIM’s watching the landscape carefully, what’s happening now is more like emerging from the storm cellar after a thunderstorm only to find two funnel clouds on the horizon.
One tornado is Microsoft. The other is market saturation.
Lose the Judgment; Focus on Learning
My son, who is two and a half now learned to walk just shortly before his first year birthday. About on schedule as the books suggest. What I find interesting …
Playdough, anyone?
In our offices, we have playdough. Yes, you read it right. Playdough. When I asked my assistant to get some playdough, she thought she had heard wrong. (It could have …
Making a Better Widget isn’t a Competitive Strategy
During my day job, I help both start-ups and billion-dollar tech companies pick market niches and position themselves to compete successfully no matter what size. Most of them start with …
Making a Better Widget isn't a Competitive Strategy
During my day job, I help both start-ups and billion-dollar tech companies pick market niches and position themselves to compete successfully no matter what size. Most of them start with …
To state the obvious, perhaps?
Doesn’t it seem like all of us folks are “living” more of our lives online. Starting with job hunting or house hunting, learning what technology companies are doing, reading the …
Exploiting the Mobile Market
Key questions software executives need to answer if they are to take advantage of this emerging space.
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